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Marketing and Sales Management By AI (MSC)

Marketing and Sales Management By AI (MSC)


Provided by

Brooklyn Business School


Certifications

Certified from Brooklyn Business School

Accredited by Brooklyn Institute – USA

  • The Certificate in Marketing and Sales Management by Artificial Intelligence (MSC) is an advanced program designed to equip professionals with the skills and knowledge needed to integrate AI-driven strategies into marketing and sales management. This program focuses on how AI can optimize processes, improve customer experiences, and boost sales performance.
  • Key features of the program include:
    • Curriculum: Covers AI applications in marketing and sales, including customer behavior analysis, predictive analytics, personalized marketing, automation, and tools for sales optimization.
    • Flexible Learning Formats: Offered in both online and in-person formats, catering to the needs of professionals across industries.
    • AI for Customer Engagement: Teaches techniques for improving customer experiences through AI-driven insights, journey mapping, and optimized customer touchpoints.
    • Automation and Optimization: Explores AI tools such as chatbots, recommendation engines, and dynamic pricing for streamlining sales and marketing processes.
    • Industry Relevance: Designed for professionals in marketing and sales roles, ensuring alignment with industry needs and trends.
    • Certification: Demonstrates expertise in applying AI to real-world marketing and sales scenarios, providing a competitive edge in career advancement.

  • Marketing Management
  • Advanced Marketing Management
  • International Business Management
  • Data Analysis
  • Digital Marketing Management
  • Selling skills and Sales Management
  • Business Management
  • Business by AI tools

Certificate in Marketing and Sales Management by Artificial Intelligence (MSC)

The objective of the MSC program is to provide individuals with essential skills and knowledge to leverage AI in marketing and sales management. This certification equips professionals and students to thrive in AI-driven business environments.

Key Objectives of the Program:
  • Understanding AI in Marketing and Sales: Provides a foundation in AI fundamentals and its application in customer segmentation, lead generation, and sales forecasting.
  • Data-Driven Decision Making: Develops skills to use AI-powered analytics tools to gather insights, forecast trends, and make informed marketing and sales decisions.
  • Personalized Marketing Techniques: Teaches how to create AI-driven personalized campaigns, predict consumer preferences, and deliver targeted advertising.
  • Automation in Sales and Marketing: Explores AI tools like chatbots, recommendation engines, and dynamic pricing to streamline repetitive tasks and improve sales processes.
  • Enhancing Customer Experience with AI: Trains participants to optimize customer journey mapping, improve touchpoints, and enhance customer satisfaction and loyalty.
  • AI in Sales Optimization: Provides methodologies for using AI in lead scoring, sales pipeline management, and sales cycle optimization to close deals efficiently.
  • Predictive Analytics and Forecasting: Builds understanding of AI-powered predictive analytics for sales forecasting, market trend analysis, and demand prediction.
  • Integration of AI Tools in Marketing Platforms: Introduces participants to AI-powered CRM and marketing platforms that enhance customer relationship management and pipeline efficiency.
  • Ethical Use of AI: Discusses ethical considerations such as data privacy, bias, and fairness to ensure responsible AI implementation in marketing and sales.
  • AI for Business Growth: Demonstrates how AI can enhance marketing and sales strategies, increase ROI, and support scalable business growth through intelligent decision-making.

By completing this certification, professionals will be equipped to apply AI in real-world marketing and sales scenarios, leading to more efficient, targeted, and effective campaigns and optimized sales operations.

Scholarships cover 75%, 80%, 85%, 90% or 100 % of the tuition fees Depends on your degree college & Work Experience.